CD/CW for Advertising, Branded Entertainment and Influencer Marketing
Make smart decisions quickly.
Mentor complete creatives.
I've worked in agencies, in-house and as a client.
BIGGEST YANKEES FAN
& MARIANO'S WEBSITES
While I was working in-house at WIX.com, we created a partnership with the New York Yankees. This entitled WIX.com to create a contest and an event.
In order to align with the massive passion of being a Yankees fan, we discovered the URL "Biggest Yankees Fan" was available... so we decided to run a contest to crown the fan, live, on the field. After thousands of submissions, we found our fan who actually prompted the players to start a new league-wide tradition.
To show the versatility of WIX.COM, we ran a live event with future Hall of Famer Mariano Rivera where we created custom websites for him... creating fun business that highlighted his passions, life and career.